Endorsements

Industry support

“Our R&D department has been working closely with AI:OK for many years, and together, we are dedicated to building a more sustainable music ecosystem. We are thrilled about today’s announcement and look forward to further strengthening our partnership with AI:OK in the future!”

Aurélien Hérault

Chief Innovation Officer, Deezer

“We embrace and encourage ethical AI innovation that respects creators and advances human artistry. The music industry is partnering with dozens of groundbreaking AI companies that respect copyright, and we are gratified that AI:OK is undertaking efforts to protect creators in the AI space.”

Mitch Glazier

Chairman & CEO, Recording Association of America® (RIAA)

“AI:OK represents a crucial step toward the ethical use of AI in the music industry, ensuring that creators and consumers alike can trust the technology shaping our musical future.”

Dr. Richard James Burgess MBE

President and CEO, American Association of Independent Music

“As a creator personally and as the representative for Music Producers, Mixers and Recording Engineers through the Music Producers Guild (MPG) we remain hopeful about the innovative possibilities AI brings to the table. However, there are crucial concerns that demand attention. AI:OK was the first and only initiative that truly offered hope, with a creator’s voice in the mix making them uniquely positioned to foster a consensus within our often fractured but resilient industry.”

Cameron Craig

Executive Director, The Music Producers Guild (UK)

“It is clear from the dialogue we have with our members and wider stakeholder community that generative AI poses a major conundrum for the music industry. Music has been a great adopter of new technology, and we are excited about the huge potential that AI opens up. However, we worry greatly that many platforms depend completely on the decades of incredible music that has been used as training inputs, without permission or payment. The launch of AI:OK is a really positive development to help unlock that conundrum by allowing us to identify and use AI technologies that have been developed and are operated in an ethical and responsible way.”

Mark Douglas

Chief Information Officer, PPL

“In the Age of AI, it is critical that we can identify trusted platforms that are protecting the interests of the entire backbone of our industry – songwriters. The AI:OK platform is a good step forward through their broader mission to implement an ethical framework that will tackle the unique challenges faced by creators.”
David Israelite

President & CEO, NMPA

“We welcome initiatives aimed at ensuring high standards and responsible development of AI in and with music. The inclusive, cross-border and ethics-based approach proposed by AI:OK aligns with the principles and outlook of the independent music community.”

Gee Davy

Interim CEO, The Association of Independent Music (AIM)

“Martin Clancy has become a catalyst for the parties in the Swedish music industry to mobilize and coordinate its work in accomplishing ethical AI integration in the music industry.”

Karin Inde, President of the Swedish Musician's Union & Board member of Music Sweden

“We are at a pivotal moment for AI in music. Both the artists and the industry have been leveraging the power of the technology for years but only now is the impact becoming clear. JKBX is proud to support the AI:OK initiative, dedicated to fostering innovation and ethical practices in the music industry.”

Scott Cohen

CEO, JKBX

“As a music rights holder that also develops AI models, Rightsify strongly believes in the importance of responsible AI practices. We are excited to support the AI:OK initiative, which we see as a crucial step towards building a more ethical, transparent, and accountable AI ecosystem.”
Alex Bestall

Founder & CEO, Rightsify

“We are thrilled to congratulate our Ableton Certified Trainer, Dr. Martin Clancy, on the launch of AI:OK. Martin’s insightful observations on AI have become a feature of his teaching within his Ableton-focused classes, and we’re pleased to support Martin in his exploration and research in this area. We are looking forward to seeing the outcomes of the AI:OK initiative.”

Ableton

“AIM Ireland view the launch of AI:OK as an important milestone for ethical AI in the music industry, providing assurance that both creators and consumers can rely on the technology influencing the future of music.”

Gill Dooley

CEO, AIM Ireland

“Music Tech Europe was set up to facilitate dialogue between music and tech at a European level because we are certain that innovation can’t happen without connecting with the music industry on a fundamental level. Therefore, we are delighted to support AI:OK in its mission of promoting ethical AI technology use in music.”
Music Tech Europe

“We support AI:OK’s effort to ensure responsible AI development in music and audio and look forward to working with AI:OK to help develop an inclusive, ethically-centered, global approach that will serve all stakeholders.”

Geraldo Ramos

Co-founder & CEO, Music.AI

“Ensuring the ethical use of AI in music is vital for all independent music publishers, songwriters and creators. We are pleased to see AI:OK taking this issue seriously and working toward a solution that preserves the positives aspects of AI for creators while mitigating its risks. We stand in support.”

AIMP (Association of Independent Music Publishers)

“There is nothing more important than human-to-human connection. We can’t trust those connections without the cornerstones of transparency and accountability that AI:OK stands for. Only then can we rely on AI to enhance rather than diminish our ability to connect as humans.”

Albhy Galuten, 2x Grammy Award winner, and producer for Eric Clapton, Dolly Parton, Barbra Streisand and the Bee Gees.

“I am delighted to see AI:OK working to address the huge challenge that is AI in the music ecosystem. Where Fairly Trained has a narrow focus on training data in a broad set of creative industries, AI:OK has a wider focus on responsible AI issues, specifically in the music industry. It will take a village to resolve the issues in generative AI, and Fairly Trained looks forward to working closely with AI:OK to build that village.”
Ed Newton-Rex

Founder & CEO, Fairly Trained